Job Summary:
TDF is seeking a highly creative and strategic Creative Content Strategist to develop compelling content that aligns with our marketing campaigns. The ideal candidate will craft engaging narratives, optimize content across platforms, and drive brand visibility through innovative storytelling.
Key Responsibilities:
- Develop and execute content strategies tailored to various marketing campaigns.
- Create engaging, high-quality content for digital, social media, website, and offline channels.
- Collaborate with designers, videographers, and marketers to ensure cohesive branding.
- Research and analyze market trends, audience preferences, and competitor content strategies.
- Optimize content for SEO and engagement across platforms.
- Manage content calendars, ensuring timely and consistent content delivery.
- Experiment with different content formats such as blogs, videos, infographics, and social media posts.
- Track and analyze content performance, refining strategies based on insights.
- Stay updated with industry trends, emerging platforms, and digital marketing innovations.
Qualifications & Skills:
- Proven experience in content strategy, copywriting, or digital marketing.
- Strong storytelling skills with the ability to craft compelling narratives.
- Experience in the jewellery or luxury industry is a plus.
- Proficiency in SEO, content analytics, and digital marketing tools.
- Ability to work collaboratively in a fast-paced environment.
- Excellent writing, editing, and communication skills.
- Knowledge of social media trends, paid campaigns, and influencer marketing.
- Strong organizational skills with the ability to manage multiple projects.
